Career Paths in Design

The following Career Paths in Design are available at CFAD

2D/3D Graphic Designer
Creates detailed graphic content for all types of art and media services, utilizing tools like Adobe InDesign, Adobe Photoshop, and Adobe Illustrator.

Art Director
Oversees the process, quality, and productivity of art development on a project, while promoting harmony among the creative team.

Branding Designer
Contributes to the production of a brand scheme‚Äîcreates or chooses logos, fonts, color pallets, and iconography that make up the best visual representation and establish a company’s identity.

Broadcast Designer
Designs graphics and visual media integrated with television and other on-air programs.

Corporate Branding Consultant
Partners with a company to help develop a clear and wholistic brand identity or redefine a company’s current brand with relevant iconography and promotional efforts.

Cover Designer
Designs and arranges the layout of a publication, book, or piece of marketing material in an appealing and informative way to draw consumer interest and promote the content.

Creative Director
Interprets the needs of a client and oversees the direction of a creative team to ensure that new content fits with the main concepts and objectives of a project.

Desktop Publisher
Formats and combines text, data, photographs, charts, and other visual graphic media elements to produce publication-ready material.

Illustrator
Conceptualizes and creates visual representations‚and illustrations that enhance an idea or help tell a story.

Layout Artist
Designs and arranges a complementary blend of images and text for print and digital media outlets.

Logo Designer
Works with a company to create an iconic symbol for marketing and brand consistency.

Motion Graphics Artist
Handles compositing, design, and animation for various types of media advertising content including television commercials, movie titles, and Flash-based web content.


Multimedia Artist
Creates the digital art, graphic design, animated images, or special effects seen in a variety of media productions including movies, television shows, and computer games.

Package Designer
Uses programs like Adobe Illustrator, Photoshop, and InDesign to design product packaging that meets various criteria including storage, shipping, and creating buyer motivation.

Photo Editor
Uses software like Adobe Photoshop to fine-tune (color-correct, crop, size, etc.) photography and other visual assets used in advertisements, magazine layouts, billboards, and other forms of media.

Print Media Designer
Creates visually engaging layouts for multiple forms of print media – including newspapers, magazines, and posters, that clearly communicate a product or service message.

Story Board Artist
Sketches a director's ideas for shot composition, camera angles, camera placement, and action into a series of scenes similar to a comic strip layout.

Web Site Designer
Responsible for the graphic design, art, and layout of a website on the Internet.